Netball Queensland went out on the front foot last night to talk up the sport in the state with the big end of town taking a keen interest, including representatives from Coca-Cola Amatil, Suzuki, Accor Hotels, Q-Coal, Channel 9 and Radio 4BC.
Jillian Whiting hosted the event held at the renovated Story Bridge Hotel with guest speaker, Author and Netball Queensland Ambassador, Rebecca Sparrow entertaining the crowd with her passion for the game.
Guests also had the chance to wish the Captain Laura Geitz and the Mission Queensland Firebirds good luck in their hunt to bring the Grand Final to Brisbane as they head to Melbourne this weekend to take on the Melbourne Vixens in the ANZ Championship Major Semi-Final.
With the Firebirds reaching the ANZ Championship finals for the third time in four years, and on the verge of another Grand-Final appearance, Netball Queensland took the sport to market, boasting hugely successful on-court performances, a strong and positive brand, mass reach at the grassroots level and a heavily weighted female consumer demographic.
Netball Queensland CEO, Anna Carroll said with the sport directly reaching over 250 000 players and supporters in the state it has unrivalled reach for communicating to household decision makers, families and females.